Comme des Garçons PLAY
Comme Des Garcons is a Japanese brand within a French name. The inspiration behind the name of the label, was inspired by a song “All the boys and girls” written by a French artist. Comme Des Garcons meaning “like some boys” was founded by Rei Kawakubo in Tokyo in 1969. Comme Des Garcon made its first debut in Paris Fashion week in 1981 and still continues to carry over its success and popularity to present times. In regards to the brands identity, Kawakubo doesn’t identify herself as making clothes, she identifies herself as making works of art, which is the motive for her avant garde aesthetic and unconventional silhouettes. The brand consists of a number of lines within itself, they are as follows: Comme des Garcons, Comme des Garcons Shirt, Comme des Garcons Play, Comme des Garcons Wallets and Comme des Garcons Parfums.